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AUTHOR 達夫{????}尤里奇.
TITLE 為什麼人們都喝星巴克, 不喝即溶咖啡 : 再貴一樣有人買的品牌祕密 / 達夫{????}尤里奇, 諾姆{????}史莫伍德著 ; 李璞良譯.
IMPRINT 台北市 : 易富文化, 2012.
DESCRIPTION 333 p. ; 21 cm.
SERIES 全球觀點 ; 34.
NOTE 譯自: Leadership brand : developing customer-focused leaders to drive performance and build lasting value.
SUBJECT 全球化.
DISCIPLINE Teacher's reference.
OTHER AUTHOR 李璞良.
OTHER AUTHOR 諾姆{????}史莫伍德.
ISBN 9789866224829.

Location Call Number Status
LS resource withdrawn (3/F) 494.2 5774 Withdrawn / Closed stack
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